20 posts
Payment reminders, VAT invoices, and order confirmations sent directly from your ERP to customer WhatsApp: the scalable architecture and true costs for UK firms.
Cleverson Gouvêa
Meta has restricted general-purpose AI on its official API. However, your business's customer service bot remains permitted, provided it's set up correctly.
Cleverson Gouvêa
Meta has phased out cost-per-conversation. From October 2026, even replies within the 24-hour window will be charged. Here's what UK businesses need to review before the deadline.
Cleverson Gouvêa
Blocking contacts, silencing unknown callers, and disabling calls address distinct issues. Discover the right approach for your UK business and the potential impact on sales.
Cleverson Gouvêa
Is your business number ringing off the hook with no one answering? Discover the in-app route, the right Cloud API field, and when to keep calls on.
Cleverson Gouvêa
Mobills has become a showcase for Open Finance, AI and WhatsApp. See what the app's strategy teaches you about automating your business finances.
Cleverson Gouvêa
Automatic Pix arrived in 2026 and changes recurring billing for UK SMEs: debit without card, fewer failures, and cleaner reconciliation. See what to do.
Cleverson Gouvêa
Strikes by doctors, teachers, and transport workers can grind business to a halt. Discover how to keep customer service running with WhatsApp automation and AI agents.
Cleverson Gouvêa
What is the WhatsApp Cloud API, how does it work, what does it really cost, and when is it worth it? We demystify Meta's official API without the jargon.
Cleverson Gouvêa
Can you use WhatsApp Business on your phone and the official API on the same number? Yes — and coexistence mode has changed the game. See the rules and limits for UK businesses.
Cleverson Gouvêa
Around 20,000 customers received a notice that Nubank had been liquidated. It was false. Here's what happened and the lessons for UK firms.
Cleverson Gouvêa
Itaú launched AI-driven business account opening via WhatsApp. What it means for UK companies — and how to replicate it without being a bank.
Cleverson Gouvêa